Amusement parks
A modern digital platform optimizes ticket sales, guest access, and upselling in amusement parks. The Flex4B system combines a CMS, a webshop, and a ticketing system into one complete solution.
The system provides full control over ticket sales, season passes, and experiences – all integrated into a user-friendly platform. Read more on our dedicated page for amusement parks.
Tickets Tailored to All Needs
Amusement parks require flexible ticketing options to accommodate different needs.
The system supports:
- Standard tickets (child, adult, senior, etc.)
- Date-specific or time-slot tickets
- Interval tickets
- Group tickets (schools, businesses, private groups)
- First-come, first-served tickets
- Combination and partner tickets
- Event and special occasion tickets
The system enables direct order creation in the administration panel, with payment links for card payments, MobilePay, and EAN invoicing.
Partners can also sell tickets, with everything managed in a single system.
In short, the system offers numerous ways to sell tickets and increase upselling opportunities.
Flexible Scanning and Access Control
Tickets and season passes can be scanned and validated via:
- Computer with barcode scanner
- POS systems (with integration)
- Smartphones and tablets (via app)
The system ensures automatic validation and real-time statistics updates. It supports multiple barcode formats, including QR and Code128.
Season Pass System with Digital and Physical Cards
The system includes a fully integrated season pass system with options for:
- Physical plastic cards (requires printer)
- Digital cards for smartphones
- Automatic renewal via webshop
- VIP benefits, such as free guest entry during selected periods
Customers can upload their details and photo online, reducing manual processing, and passes can also be renewed online.
The system supports various types of passes, including:
- Season passes
- Annual passes
- Monthly passes
- Limited-period passes
- Employee cards
- VIP cards
Webshop with Optimized Upselling
In addition to tickets, the integrated webshop allows for the sale of:
- Food and beverages
- Merchandise and souvenirs
- Gift cards and vouchers
- Extra experiences and upgrades
The webshop can be part of the website or function as a separate store, depending on business needs.
The store provides many upselling opportunities and includes an automated email and SMS marketing system.
User-Friendly CMS with Full Control
The included CMS makes it easy to create an SEO-optimized website with a drag-and-drop editor.
Features include:
- Easy management of images, text, and videos
- SEO-optimized pages
- Integration with social media and third-party tools
- Multiple templates
- Drag-and-drop sections and content
- Direct content editing
- Integrated sales modules, such as product categories
Marketing and Integrations
The system supports digital marketing and includes integrations with some of the most popular analytics tools:
The system also includes many other integrations.
Amusement parks have significant upselling potential, and the system is designed to maximize revenue through strategic sales opportunities. During the purchase process, guests can be offered relevant add-ons such as fast-track access, meal packages, or exclusive experiences. The system also supports promotional campaigns with discount codes, bundle offers, and time-limited deals to encourage more sales.
Landing pages can be created for specific campaigns, events, or seasonal promotions, enhancing marketing efforts and improving conversion rates. These pages are SEO-optimized and designed to capture the attention of both new and returning visitors.
Automated marketing enables targeted emails and notifications based on visitor behavior.
These features help optimize sales, retain existing customers, and attract new guests through data-driven marketing.
Learn More About the Features:
- About the Flex4B system
- About the CMS
- About the webshop
- About the ticketing system
- About the season pass system
Get a Free Quote or Book a Meeting
Looking for a tailored solution? Get a free quote or contact us for a no-obligation consultation.
For more insights into digital ticket sales, this article on the experience economy may be relevant.
