Ticketmaster vs Billetlugen vs Billet.dk vs Flex4B
For amusement parks, museums, music event providers, summerland, activity parks, and other event providers, it's crucial to find the best ticketing system to handle ticket sales.
In this article, we compare four popular ticketing systems in Denmark: Ticketmaster, Billetlugen, Billet.dk, and Flex4B, to help you make the best choice for your business.
Ticketmaster
Ticketmaster is one of the world's largest ticket providers and has a significant presence in Denmark. They offer a wide range of services, including ticket sales, marketing, and customer service. Ticketmaster is known for having a large selection of tickets for various events, but their fees can be higher than some of their competitors. With Ticketmaster, you sell your tickets through their website. This means they have a marketplace, but it also means that you are competing with many others and do not have ownership of your own data.
Billetlugen
Billetlugen is a Danish ticket provider that focuses on offering good customer service and a wide selection of tickets for local events. They work closely with the organizers and often offer discounts and promotions to attract more customers. Fees are generally lower than Ticketmaster, but the selection of events may be more limited. With Billetlugen, you create your tickets and events directly on Billetlugen's website. You therefore do not have the same opportunity for upselling as if you sold yourself, and you become one of many sellers.
Billet.dk
Billet.dk is another Danish ticket provider that offers tickets for a wide range of events, from concerts and theater performances to sporting events and festivals. They are known for having a user-friendly interface and efficient customer service. Fees are competitive, but the selection of events may not be as extensive as Ticketmaster. Billet.dk allows you to create your events or tickets directly on their site, and then they are displayed on their website along with other events. This provides a central place for people to visit, but it costs you per sale, and you do not have ownership of your own data.
Flex4B
Flex4B is a Danish-developed online ticketing system created by Flex4Business ApS. It is a SaaS system (Software as a Service) that, unlike the other systems, allows you to sell tickets directly from your own website without having to pay per sale, per scan, or the like.
Flex4B includes a ticketing system, a webshop, a CMS (Content Management System), and a card system if you need season passes or annual passes.
The advantage of choosing Flex4B is that you get full control over your ticket sales and can customize the system precisely to your needs. You can also easily integrate it with your existing systems and marketing channels, making it an attractive choice for many businesses.
Frequently Asked Questions
What is the difference between Ticketmaster, Billetlugen, Billet.dk, and Flex4B?
Ticketmaster is a global ticket provider offering a wide range of events, often with higher fees. Billetlugen and Billet.dk are Danish ticket providers focusing on local events with lower fees, but with a more limited selection. Flex4B is a Danish-developed ticketing system that allows businesses to sell tickets directly from their own website without per-ticket fees, providing full control over ticket sales and data.
How does the choice of ticketing system affect my company’s control over data?
When using platforms such as Ticketmaster, Billetlugen, or Billet.dk, tickets are sold through their websites, meaning your company does not own the customer data. With Flex4B, ticket sales are integrated directly into your own website, giving you full ownership of your data and enabling better customer customization and marketing.
Are there differences in the fee structures between these ticketing systems?
Yes, there are differences. Ticketmaster often charges higher fees per ticket sold. Billetlugen and Billet.dk generally offer lower fees, but still charge a fee per sale. Flex4B stands out by offering a fixed monthly subscription fee with no per-sale or per-scan charges, which can be more cost-effective for many businesses.
Can I customize the ticketing system to match my company’s branding?
With Flex4B, you can fully customize the ticketing system to match your company’s branding and seamlessly integrate it into your own website. Other platforms, such as Ticketmaster, Billetlugen, and Billet.dk, do not allow the same level of customization, as tickets are sold through their own websites.
What types of events is each platform best suited for?
Ticketmaster is well suited for large, international events with a broad audience, especially one-off events. Billetlugen and Billet.dk focus on local events such as concerts, theater performances, and sports events — also often one-off events. Flex4B is ideal for businesses and attractions that want full control over their ticket sales, such as amusement parks, museums, and activity parks, which require an integrated solution with a webshop and CMS. Flex4B is particularly well-suited for the experience industry, where there is ongoing sales activity.
Conclusion
The choice of the right ticketing system depends on your business needs and preferences. If you want a large selection of events and global exposure, Ticketmaster may be the right choice for you. If you prefer a more local approach and want to focus on Danish events, Billetlugen or Billet.dk may be better solutions.
For businesses that want more control and flexibility over their ticket sales and wish to avoid fees per sale and scanning, Flex4B is an excellent alternative. With its integrated ticketing system, webshop and CMS, as well as the option to add season passes and annual passes, Flex4B is a comprehensive and user-friendly system that suits various businesses. In the Flex4B system, you also have ownership of your own data, can manage your brand, and can more easily create upselling opportunities.
When choosing a ticketing system, it's essential to consider factors such as fees, user-friendliness, customer service, and integration with your existing systems. By comparing the different options and weighing the pros and cons, you can find the system that best fits your business needs and ensures a seamless and efficient ticket sales process.
TicketmasterBilletlugenBillet.dkFlex4Bticket salesamusement parksmuseumsmusic eventseventsticketing systemSaaSwebshopCMScard systemseason passesannual passes