Zoos and Zoo

19 Jun 2022
27 Mar 2025

A comprehensive digital solution can optimize both ticket sales and the customer experience in zoos and wildlife parks. The Flex4B system combines a CMS, a webshop, a ticketing system, and a season pass system – all in one flexible and user-friendly platform.

The system is designed to handle regular day tickets, annual passes, events, and upselling, covering all essential needs. Read more on our dedicated page for zoos.

Flexible Ticketing System with Multiple Options

A modern ticketing system must support various ticket types and flexible sales methods. With this system, you can sell:

  • Entrance tickets for one or multiple locations
  • Tickets for events and special occasions
  • Date-specific and seasonal tickets
  • First-come, first-served and limited-access tickets

Tickets can be managed directly in a user-friendly system with access to essential statistics and customer information.

Increased Revenue with Webshop and Upselling

Beyond tickets, the system also supports sales of:

  • Food and beverages
  • Merchandise and souvenirs
  • Gift cards
  • VIP experiences or exclusive guided tours
  • Events

Built-in upselling features suggest relevant products during checkout, and an automated email and SMS module enhances customer engagement. The webshop can function as an integrated part of the website if using our CMS or as a standalone store if you wish to keep your current website.

User-Friendly Access Control and Scanning

Efficient access control is crucial for a smooth guest experience. The system supports ticket scanning via:

  • Computer with barcode scanner
  • Mobile phones and tablets
  • Integration with POS systems

This enables flexible scanning across entrances, food outlets, and merchandise shops.

Flexible Design and Integration

The system is customizable in both design and functionality. You can choose between a standard design with branding options or develop a fully unique solution.

Integration with third-party tools such as Google Analytics, Google Tag Manager, and Meta Pixel allows for conversion tracking and marketing optimization.

Zoo elephants illustration

A System That Is Always Updated

As a SaaS solution (Software as a Service), the system is continuously updated with new features, improved security, and technical SEO enhancements. New functionalities are added at no extra cost, and the platform adapts to evolving market needs.

Learn More About the Features:

Contact for a Tailored Solution

Do you need a solution that matches your specific needs? Get a free quote or contact us for a no-obligation consultation.